Web Survey Bibliography
Scholars have shown that the combined use of token cash incentives with an initial withholding of a mail response alternative can increase Internet response rates significantly in regional and
state-level surveys using address-based sampling. However, the effectiveness of this model has declined when university sponsors have surveyed residents in distant states. While nonresponse rates are not necessarily predictive of nonresponse bias, attitudes toward a survey’s sponsoring organization may influence both response rates and nonresponse bias. To test the effects of survey sponsorship by a local (in-state) university sponsor versus a distant (out-of-state) university sponsor on response rates, we conducted an experiment in spring 2012 with an address-based sample of Washington and Nebraska residents. We found that sponsorship had a significant effect on final response rates in both states, with in-state sponsorship significantly improving response for both mail-only and 2 Web+mail (initial Web request with a mail questionnaire offered in the fourth and final contact) treatment groups. For 2 Web+mail groups, we also found that local sponsorship increased the risk of responding by Web (relative to not responding), but not the risk of responding by mail (relative to not responding). In examining the representativeness of the resulting samples, we found that our survey respondents were both generally older and more highly educated than state-level estimates from the Gallup Poll and American Community Survey. In Nebraska, a Republican-leaning state, distant-sponsored surveys obtained a lower percentage of Republicans than local-sponsored surveys. In Washington, a Democrat-leaning state, local-sponsored surveys obtained a lower percentage of Republicans than distant-sponsored surveys. This research suggests that recent public opinion findings demonstrating declining public trust in science among conservatives (but not other groups) may have important consequences for university-sponsored survey research.
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Web survey bibliography (388)
- A Meta-Analysis of the Effects of Incentives on Response Rate in Online Survey Studies; 2017; Mohammad Asire, A.
- Fieldwork monitoring and managing with time-related paradata; 2017; Vandenplas, C.
- Push2web or less is more? Experimental evidence from a mixed-mode population survey at the community...; 2017; Neumann, R.; Haeder, M.; Brust, O.; Dittrich, E.; von Hermanni, H.
- Rates, Delays, and Completeness of General Practitioners’ Responses to a Postal Versus Web-Based...; 2017; Sebo, P.; Maisonneuve, H.; Cerutti, B.; Pascal Fournier, J.; Haller, D. M.
- Targeted letters: Effects on sample composition and item non-response; 2017; Bianchi, A.; Biffignandi, S.
- Improving survey response rates: The effect of embedded questions in web survey email Invitations; 2017; Liu, M.; Inchausti, N.
- Enhancing survey participation: Facebook advertisements for recruitment in educational research; 2017; Forgasz, H.; Tan, H.; Leder, G.; McLeod, A.
- Overview: Online Surveys; 2017; Vehovar, V.; Lozar Manfreda, K.
- “Better do not touch” and other superstitions concerning melanoma: the cross-sectional web...; 2016; Gajda, M.; Kamińska-Winciorek, G.; Wydmański, J.; Tukiendorf, A.
- Targeted Appeals for Participation in Letters to Panel Survey Members; 2016; Lynn, P.
- Population Survey Features and Response Rates: A Randomized Experiment; 2016; Guo, Y.; Kopec, J.; Cibere, J.; Li, L. C.; Goldsmith, C. H.
- The Effects of a Delayed Incentive on Response Rates, Response Mode, Data Quality, and Sample Bias in...; 2016; McGonagle, K., Freedman, V. A.
- Can Student Populations in Developing Countries Be Reached by Online Surveys? The Case of the National...; 2016; Langer, A., Meuleman, B., Oshodi, A.-G. T., Schroyens, M.
- How to maximize survey response rates ; 2016; DeVall, R.; Colby, C.
- Impact of Field Period Length and Contact Attempts on Representativeness for Web Survey ; 2016; Bertoni, N.; Turakhia, C.; Magaw, R.; Ackermann, A.
- Have You Taken Your Survey Yet? Optimum Interval for Reminders in Web Panel Surveys ; 2016; Kanitkar, K. N.; Liu, D.
- User Experience and Eye-tracking: Results to Optimize Completion of a Web Survey and Website Design ; 2016; Walton, L.; Ricci, K.; Libman Barry, A.; Eiginger, C.; Christian, L. M.
- A Multi-phase Exploration Into Web-based Panel Respondents: Assessing Differences in Recruitment, Respondents...; 2016; Redlawsk, D.; Rogers, K.; Borie-Holtz, D.
- Exploring the Feasibility of Using Facebook for Surveying Special Interest Populations ; 2016; Lee, C.; Jang, S.
- National Estimates of Sexual Minority Women Alcohol Use through Web Based Respondent Driven Sampling...; 2016; Farrell Middleton, D.; Iachan, R.; Freedner-Maguire, N.; Trocki, K.; Evans, C.
- User Experience Considerations for Contextual Product Surveys on Smartphones ; 2016; Sedley, A.; Mueller, H.
- Web Probing for Question Evaluation: The Effects of Probe Placement ; 2016; Fowler, S.; Willis, G. B.; Moser, R. P.; Townsend, R. L. M.; Maitland, A.; Sun, H.; Berrigan, D.
- Early-bird Incentives: Results From an Experiment to Determine Response Rate and Cost Effects ; 2016; De Santis, J.; Callahan, R.; Marsh, S.; Perez-Johnson, I.
- Effects of an Initial Offering of Multiple Survey Response Options on Response Rates; 2016; Steele, E. A.; Marlar, J.; Allen, L.; Kanitkar, K. N.
- How to Invite? Methods for Increasing Internet Surv ey Response Rate ; 2016; Huang, A. R.; Noel, H.; Hargraves, L.
- Reaching the Mobile Generation: Reducing Web Survey Non-response through SMS Reminders ; 2016; Kanitkar, K. N.; Marlar, J.
- "Don't be Afraid ... We're Researchers!": The Impact of Informal Contact Language...; 2016; Foster, K. N.; Hagemeier, N. E.; Alamain, A. A.; Pack, R.; Sevak, R. J.
- Does Embedding a Survey Question in the Survey Invi tation E-mail Affect Response Rates? Evidence from...; 2016; Vannette, D.
- Communication Channels that Predict and Mediate Self-response ; 2016; Walejko, G. K.
- Ballpoint Pens as Incentives with Mail Questionnaires – Results of a Survey Experiment; 2016; Heise, M.
- Non-Observation Bias in an Address-Register-Based CATI/CAPI Mixed Mode Survey; 2016; Lipps, O.
- Pre-Survey Text Messages (SMS) Improve Participation Rate in an Australian Mobile Telephone Survey:...; 2016; Dal Grande, E.; Chittleborough, C. R.; Campostrini, S.; Dollard, M.; Taylor, A. W.
- Effects of Personalization and Invitation Email Length on Web-Based Survey Response Rates; 2016; Trespalacios, J. H.; Perkins, R. A.
- Assessing targeted approach letters: effects in different modes on response rates, response speed and...; 2016; Lynn, P.
- Refining the Web Response Option in the Multiple Mode Collection of the American Community Survey; 2016; Hughes, T.; Tancreto, J.
- Setting Up an Online Panel Representative of the General Population The German Internet Panel; 2016; Blom, A. G.; Gathmann, C.; Krieger, U.
- Sample Representation and Substantive Outcomes Using Web With and Without Incentives Compared to Telephone...; 2016; Lipps, O.; Pekari, N.
- Collecting Data from mHealth Users via SMS Surveys: A Case Study in Kenya; 2016; Johnson, D.
- “Money Will Solve the Problem”: Testing the Effectiveness of Conditional Incentives for...; 2016; DeCamp, W.; Manierre, M. J.
- Effects of Incentive Amount and Type of Web Survey Response Rates; 2016; Coopersmith, J.; Vogel, L. K.; Bruursema, T.; Feeney, K.
- Effect of a Post-paid Incentive on Response to a Web-based Survey; 2016; Brown, J. A.; Serrato, C. A.; Hugh, M.; Kanter, M. H.; A.; Spritzer, K. L.; Hays, R. D.
- Reminder Effect and Data Usability on Web Questionnaire Survey for University Students; 2016; Oishi, T.; Mori, M.; Takata, E.
- Is One More Reminder Worth It? If So, Pick Up the Phone: Findings from a Web Survey; 2016; Lin-Freeman, L.
- Take the money and run? Redemption of a gift card incentive in a clinician survey. ; 2016; Chen, J. S.; Sprague, B. L.; Klabunde, C. N.; Tosteson, A. N. A.; Bitton, A.; Onega, T.; MacLean, C....
- The effect of email invitation elements on response rate in a web survey within an online community; 2016; Petrovcic, A.; Petric, G.; Lozar Manfreda, K.
- A reliability analysis of Mechanical Turk data; 2016; Rouse, S. V.
- Doing Surveys Online ; 2016; Toepoel, V.
- A Privacy-Friendly Method to Reward Participants of Online-Surveys; 2015; Herfert, M.; Lange, B.; Selzer, A.; Waldmann, U.
- Incentive Types and Amounts in a Web-based Survey of College Students; 2015; Krebs, C.; Planty, M.; Stroop, J.; Berzofsky, M.; Lindquist, C.
- Using Mobile Phones for High-Frequency Data Collection; 2015; Azevedo, J. P.; Ballivian, A.; Durbin, W.